WWE ’13: THQ Slapped with $10.6M Law Suit By Adidas
As we reported earlier, THQ had to let go of quite a few staff members and even its CEO had to take a hefty pay cut. THQ is going through some challenging times. Sadly, its challenges continue to come now that global athletic shoe brand Adidas has filed a lawsuit against the game publisher for failing to launch a game with an Adidas promotional tie-in.
Adidas has filed a lawsuit asking THQ for $10.6M due to breach on contract. Supposedly, THQ failed to launch a fitness game with tie-ins to Adidas’ MiCoach training aids range. If that isn’t bad enough, Adidas is also asking for a court injunction that will prevent THQ from selling MiCoach rights to other game publishers. Adidas claims that THQ has refused to turn over materials it has developed so Adidas can have another developer complete the fitness game. According to the lawsuit, Adidas and THQ agreed to develop a game that ties in the MiCoach electronic training aids. The deal was supposed to have been struck in December 2010. However, the game, going by the working title of MiCoach 24/7, did not launch in January 2012 as originally planned because THQ had dropped out of the project in December 2011.
The game developer has been hurting badly due to the failure of its uDraw project and has already lowered financial performance forecasts. Still, it continues to chug along since it has a busy release calendar and is actively working on yet to be announced titles.
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